The line from the musical “The King and I” comes to mind this afternoon: “For if you become a teacher, by your pupils you are taught.”
When I ask my students to take on a real-life project in their introductory public relations classes, I learn more than I dreamed possible when I first took up teaching. Two of those projects are on my mind this afternoon. In a book I’ve just finished reading – Sylvia Nasar’s incredible biography of mathematical genius and Nobel Laureate John Nash, titled “A Beautiful Mind” (the same title as the film about Nash, starring Russell Crowe ), I learned that Nash was hospitalized several times for his paranoid schizophrenia. One of his hospitalizations was at the Carrier Clinic in New Jersey.
I’ve been reading a lot about the Carrier Clinic over the past year, because one of my students wrote about it in her classes. It was at Carrier that Nash found one of the psychiatrists who would help him the most; that information only added to the respect I had already developed through reading my student’s work.
On a lighter note, another student chose to write about Missoula, Montana’s tiny Superheroes of Kindness – the 3- and 4-year-olds from the Missoula Community School who commit acts of kindness throughout the year wearing capes with hearts on the back. The kids have, says the local Missoulian, “comforted the sick and elderly, painted a fence, handed out paper flowers during Bike-Walk-Bus Week, cleaned up their neighborhood on Earth Day and – most recently – delivered 500 pounds of food to the Missoula Food Bank” (2011, Missoulian). It was wonderful to see a front-page update in the Missoulian the day I got to town for my mid-winter break. You would not think that such a project would have a public relations problem, but learning how to handle what became nationwide attention was something that my student wanted to tackle.
There have been so many other projects as well. There is the nonprofit organization working to help girls get an education in Zambia; there was a well-thought-out concern over the fact that for too long, the NFL had no social media policy; there were two students in separate states and separate classes who were very concerned about community-supported agriculture and how it could change not just our eating habits, but the entire food distribution system.
Bear in mind that as public relations instructors, we aren’t simply teaching public relations practice and principles; we’re also doing a lot of fact-checking on our students’ essays. I remain ever grateful that years ago I was formally trained in computer and data-base research (training both expanded and reinforced through my studies at Syracuse), because it’s fairly easy to find the needed information and check to ensure a student’s accuracy.
When I have this rare break between classes (there is no real summer break, because the two universities where I teach are on different systems; the classes overlap in the spring, summer and fall months), I have some quiet moments to step back and reflect on the work my students have done. I know that some of them chafe under the strict rules of the class; and there are always one or two who don’t think the rule apply to them. But on the whole, and invariably, I am astonished and grateful at the work they have done. Even across the keyboard in this seemingly impersonal world of online teaching, I can see the light bulbs turn on about the third or fourth week of any given class. Suddenly those “Aha!” moments start and almost seem contagious on the discussion boards. From that point on, my work is easier; quite often, just pointing out the next direction to follow is enough to make the students dig in and do some amazing work.
In the meantime, I get to read about things that enlarge my world and provide me with new perspectives. I learn more about the communities in which I spend so much time – the Portland, Oregon metro area and Missoula, Montana – and I also learn more about our nation as a whole. Best of all, my students are teaching me faith in the generation coming up through the ranks – as well as in the mid-life generation (some Baby Boomers, some younger than) now re-training for new jobs and news careers. The American “can-do” spirit is alive and well; the desire to know what one doesn’t know is alive and well. I’m heading into 2012 with a great belief that there is reason for hope and reason for optimism.






