Posts Tagged ‘cyberspace’

One of the classes I’m teaching this term is about social media and public relations. It’s been quite a journey through cyberspace for all of us, and every so often I come across an article that really helps explain things well. I’ve posted one of those below. I think there’s a very short, brief answer you can give just about anyone wondering why they should get invovled in social media as part of a public relations program, and it’s this: Those conversations out there are taking place regardless of whether you’re present. Do you want others to tell your story, or do you want to tell it yourself? — I usually pose that question when I’m training people in crisis communications, but in this day and age of transparency and rapid-fire conversations online, I think the question is more relevant than ever.
Here’s the link, and happy reading!
Ten Common Objections to Social Media Adoption and How You Can Respond

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